This was a fun one! Vitalix Inc wanted a custom, hand-tailored approach to their new molasses label and packaging. Their goal was to show a variety of animals on the label that benefit from their product – and what better way to do so than a beautifully, hand-drawn aesthetic? The final label was produced and well-received by the client and I’m proud to have produced a label that truly encapsulated the full vision from the team at Vitalix.